Scoop: Media startup banks on charging for buzzy business news
Digital Media Veterans Launch Talent-Driven Subscription Media Company:
Three digital media figures are launching a new paid subscription media company with a multi-million dollar Series A funding round led by 40 North Media, a related investment business of Standard Industries, and private equity giant TPG Growth," Sara Fischer of Axios reported Wednesday. The co-founders of the outlet include CEO Joe Purzycki, a former Luminary executive; Editor-in-Chief Jon Kelly, who developed Vanity Fair's Hive vertical; and marketing lead Max Tcheyan, an early Athletic employee. The co-founders of the as yet unnamed venture "plan to hire seasoned journalists and provide them with the technology and marketing support needed to help them build their audiences further across new platforms, like live audio, newsletters and live events" while continuing to "bundle journalists and resources, just like a traditional newsroom." Standard Industries Co-CEO David Winter and TPG Co-CEO Jim Coulter will serve on the company's board.